6 October 2010

Why the revolution will not be tweeted.

Continuing a theme here.

Malcolm Gladwell is skeptically that social media is going to change the world.  The types of inspiration and motivation that social media generate are essentially shallow in results.
Facebook activism succeeds not by motivating people to make a real sacrifice but by motivating them to do the things that people do when they are not motivated enough to make a real sacrifice.
If you want to change the world, you better make some real friends, not Facebook friends.  It's the real friends that you will have some influence over in the long run

(HT to Ben Arment)

1 comment:

Adam said...

Good words. I agree. We could end up doing less if we rely on social media to drive change. Real networking is still the key, probably.